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2021 Expo Exhibitor Information

 

 

Welcome Expo Sponsors! 
View our Expo Sponsor Engagement Guide


 

Now Virtual - April 7,8, & 9

This year’s Law Practice Today Expo is going virtual! While we would rather be meeting in person, the KBA is excited to present a conference that will feature “live” Zoom sessions and an interactive exhibit hall. The Expo returns with high-quality programs, dynamic speakers, connection to the newest products & services, and more. 


We're Looking at the Bright Side

The Law Practice Today Expo is where Tennessee attorneys go to get their questions answered and to learn from the top legal professionals and tech innovators, all through one conference.


All Interactive Booth Spaces Include... 

  • Dedicated, branded space
  • Screen for welcome video or streaming ad
  • Links to your documents, videos, or external web pages
  • Calls to Action: meeting & demo requests
  • Booth staff contact list with direct links to social media, chat, and email functions

ADDITIONAL BENEFITS TO ELEVATE YOUR BRAND …

  • Inclusion in games for Bar-sponsored prize drawings
  • Company profile in the Expo material
  • Post-event attendee roster
  • Exposure before, during, and after the Expo

Join Us and Connect

If this is your target audience, you should have visibility here!  As a sponsor, you will discover new ways to connect with current and prospective customers in a dedicated booth space.


We're Partnering with Bars All Across Tennessee

The Law Practice Today Expo is where Tennessee attorneys go to get their questions answered and to learn from the top legal professionals and tech innovators, all through one conference. We’re collaborating with bar associations from all over Tennessee to share this experience with lawyers and law office professionals across the state from large, midsize, and small firms. 


Commit Early for Maximum Exposure

Booth fees include exposure to the Tennessee legal market before, during, and after the Expo with the following impressions.

  • Logo + link in pre-event emails
  • Logo + link on Expo web page
  • Social media post(s)
  • Recognition in post-event DICTA magazine coverage (2,000+ circulation)

 

 

 

 

Affiliated Bar Association Sponsors

Blount County

Bar Association

Bradley County

Bar Association

Cheatham County

Bar Association

Cocke County

Bar Association

Washington County

Bar Association


Sponsor Packages


Virtual Exhibit Hall Booth - $600

We will create time in the schedule for attendees to visit the virtual exhibit hall and a game with cash prizes for an extra push! Attendees are invited to peruse the floor, search by company name, and click on the booth for more information.  When attendees click on your booth, they will find your exhibitor profile, which includes:

  • Company Name, Logo
  • Full company/product description
  • Booth personnel information, headshots, contact info
  • Link to your website
  • Product photos and videos
  • Inclusion in games for Expo prize drawings
  • Ability to chat with attendees who send a request through your online booth form.
  • Lead generation with contact form
  • Company included in a searchable directory for attendees.
  • Full registration included for up to 5 attendees

*Each sponsor will receive a final list of the Expo attendees in Excel format two weeks after the Law Practice Today Expo.



Add-Ons [Fee in addition to the cost of virtual exhibit hall booth]

Platinum Sponsor - $1,000   [fee in addition to the cost of Virtual Exhibit Hall Booth]
Put your company in front of a large audience with top billing as a Program Sponsor for the Expo.

  • Premium positioning at Expo entry point in the Virtual Exhibit Hall
  • Acknowledgment as a Platinum Sponsor on Expo Landing Page
  • Podium recognition during the President’s Expo welcome
  • (3) social media posts before the Expo
  • Logo and link in pre-event email marketing (if received by March 1)
  • Receive one set of mailing labels for the entire KBA membership to use for post-Expo promotions ($500 value)
  • One full-page display ad in the Expo Handout

CLE Session Sponsor - $500   [fee in addition to the cost of Virtual Exhibit Hall Booth]
Align your company with one of the 18 CLE courses offered during the Expo. 

  • Program Header Logo placement on waiting/opening page for the CLE course.
  • Session Sponsor ad break (pre-recorded video)
  • Listed as sponsor in the schedule and the handout with link to your exhibitor profile or website.
  • Ongoing exposure in post-Expo web replays and OnDemand sessions

Why Exhibit at the Expo? 


Get Noticed

Connect your brand with attorneys and decision-makers across the state in a convenient online, interactive environment. Our virtual Law Practice Today Expo will provide live buyer and seller interaction for five hours each day, and offer limitless opportunities to reach your target audience and maintain existing business relationships. 

Build & Connect with your Audience

Excellent educational programming provides essential training and continuing legal education credits for attorneys, legal administrators, and professional staff. Attendees have an interest in cutting-edge technology and are looking for solutions and you have the vital services and resources that the legal community needs. Show them how you can help.

Interact With Attendees Throughout the Expo

Count on lots of traffic to your booth even during scheduled CLE sessions! The Law Practice Today Expo offers a FREE Virtual Exhibit Hall Pass to anyone who works for a law firm or legal department. Most of our attendees are final decision-makers and have significant influence over purchasing decisions.

Drive Revenue

Take advantage of this opportunity to market your company's products and services at the only event of this magnitude for the Tennessee legal community where exhibitors are permitted. The Law Practice Today Expo brings you into contact with leading attorneys and law firm administrators across Tennessee.


Connect With the Right Audience

The 2021 KBA Law Practice Today Expo promises to deliver program content in an energetic and interactive environment. Advertising for the event will reach thousands of attorneys and law firm managers in Tennessee.

Conference attendees are full of questions and want information, alternatives, and solutions to make their law firms more efficient and productive. These decision-makers crave information on how they can do their business better with cutting-edge products and services from companies like yours. Whether you want to launch a new product, showcase your products and services, generate qualified leads, or build relationships with buyers, the KBA Law Practice Today Expo provides the ideal forum to reach lawyers, principal administrators and staff, accounting managers and IT professionals.

Who Attends the Expo? 

The Law Practice Today Expo has become a signature event for the KBA, and we're certain you won't find a conference anywhere like it in the Southeast. Our hardworking Law Office Technology & Management Committee has organized a conference that will provide attorneys and their professional staff with valuable education on trends and best practices in technology and law practice management and access to legal service providers. Typically over 300 East Tennessee lawyers, judges, law firm administrators, and support professionals attend the Expo. Private, corporate, and government practice segments are all well represented in our attendees.

This year we’re partnering with bar associations across the state to invite Tennessee attorneys to hear from nationally recognized speakers and successful people both inside and outside the practice of law. CLE sessions have been designed to be meaningful to firms of all sizes, across all legal disciplines.

Help Us Create Some Buzz! 

Announce ahead of time that you’re going to be attending the Law Practice Today Expo. On your website’s home page, Facebook, Twitter, LinkedIn, etc., be sure to post the upcoming show location, date, and booth number so potential leads can find you easily. Bonus points for linking to the KBA’s website and using appropriate hashtags (#knoxbarexpo).


Become a Sponsor


Click to go to Online Form Click to download PDF for Printed Form

VIEW THE SPONSOR ENGAGEMENT GUIDE

Forms may be submitted online or mailed to Marsha Watson, Knoxville Bar Association. P.O. Box 2027. Knoxville, TN 37901-2027. 
*Please note that your sponsorship is not final until the Sponsor Agreement and payment are received. 

Questions? Call (865) 522-6522


 

 

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